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AI and Cross-Media Marketing: The Secret to Faster, High-Quality Content
In the competitive world of hospitality, staying ahead means using the latest strategies and technologies.
Opensmjle
Jul 25, 2024
read in 2 minutes
Restrictions - the Balancing Act Between Revenue Optimization and Blocking Bookings
Restrictions, the deliberate limitation of the guest's options, sounds bizarre in a service-orientated industry such as the hotel industry. But in reality, restrictions are a powerful tool with both advantages and disadvantages for hoteliers and guests.
Franca Landerer
May 23, 2024
read in 6 minutes
AI Madness 2024 - What Hoteliers Should Consider!
On November 30, 2022, the US company Open AI made its chatbot available to the public. This moment is now compared by leading AI experts to groundbreaking events such as the moon landing
Online Birds
Mar 20, 2024
read in 3 minutes
Automated response tools in hotels: Do AI-driven solutions increase or decrease guest satisfaction?
Technological progress is happening faster than ever. Hotels are also having to reshape the way they interact with their guests. One innovation that has gained momentum is the integration of artificial intelligence (AI)-driven automated response tools.
Feb 26, 2024
read in 5 minutes
Revenue Management for Hostels: Successful Strategies for Maximum Occupancy
Hostels are a popular accommodation type, especially among budget-conscious travelers, backpackers, and those who appreciate a communal atmosphere. However, unlike traditional hotels, there are some specific revenue management challenges for hostels. This blog post looks at some specific aspects that should be considered when maximizing hostel occupancy and profitability
Sina Niedermaier
Feb 8, 2024
read in 4 minutes
The Evolution of Revenue Management in the Hotel Industry: Back in the Day and Today
How many revenue managers do you think will talk about the "good old days"?
Sina Niedermaier
Jan 24, 2024
read in 2 minutes
The Art of Revenue Management In Resort Hotels: Specifics and Strategies
Effective revenue management is critical to maximizing revenue and profits and ensuring long-term success. While the basic principles of revenue management apply to all types of hotels, resort hotels have important strategic considerations. This blog post highlights the challenges and opportunities faced by these types of properties. How can good revenue management succeed here?
Sina Niedermaier
Jan 10, 2024
read in 7 minutes
Guarantee for Digital Success: All-in-One Revenue Management Systems – From Efficiency and Cost Savings to Holistic Departmental Support
Traditional Revenue Management Systems (RMS) have served well in the past. However, in the era of digitization and rapidly advancing technology, it is time to take a step further. All-in-One Revenue Management Systems with integrated Business Intelligence are the ideal solution to stay technologically up-to-date and always a step ahead of competitors.
Franca Landerer
Dec 12, 2023
read in 2 minutes
Data security - tips & tricks: what hoteliers should pay attention to
In an increasingly digitized world, where data is more and more at the heart of almost every industry, the security of data is of utmost importance
Sina Niedermaier
Oct 23, 2023
read in 3 minutes
Using the Power of Data for Informed Decisions. Volume 3: Discover how ARIS works for your hotel by understanding what machine learning and artificial intelligence is all about.
Nowadays, buzzwords like "Machine Learning" and "Artificial Intelligence" (AI) are also influencing the choice of new hotel tech. As it is often the case, individuals are faced with the decision of sticking with an old, tried-and-true approach or venturing into innovative and future-proof paths that might still be somewhat elusive to them. This article will shed light on the jungle of technical terminology and, with the help of examples from Hotellistat's Revenue Management System ARIS, provide an easily understandable explanation of what these terms encompass.
Franca Landerer
Aug 22, 2023
read in 4 minutes
Using the Power of Data for Informed Decisions. Volume 2: Become Acquainted With Relevant Hotel Data Streams & ARIS, the Automated Revenue Intelligence System.
This article delves into three distinct data streams: weather and event data, holiday data, and their game-changing potential on hotel revenue management. With understandable and replicable examples, the article elucidates how the AI-powered revenue management system ARIS ingeniously leverages these data streams to empower hoteliers.
Franca Landerer
Aug 16, 2023
read in 3 minutes
Using the Power of Data for Informed Decisions. Volume 1: Let us kick off by introducing ARIS.
Today we are not talking about the Greek god of war, but Hotellistat’s AI ARIS (Automated Revenue Intelligence System). As a multi-talent, ARIS fulfills a multitude of tasks and functions to relieve hoteliers of time-consuming and time-sensitive tasks.
Franca Landerer
Aug 7, 2023
read in 2 minutes
How Guest Reviews Directly Affect the Hotel Revenue and Therfore Should be Part of the Revenue Management System
A hotel's reputation is crucial to its success as it portrays the experience prospective guests can expect. However, the profound impact and synergistic effects of both positive and negative reputations on revenue are often overlooked in revenue management, despite their significance. This article examines the influence of the management response rate and explains simple and time-saving methods to leverage guest reviews for revenue growth.
Franca Landerer
Jul 4, 2023
read in 4 minutes
Hotel positioning - The art of not pleasing everyone!
According to an analysis by Franz Hartl, former managing director of the ÖHT (Austrian Hotel and Tourism Bank) and lecturer for tourism management at the IBS Institute, there are some revenue emperors among Austrian hotels that achieve up to five times higher revenues than the Austrian average for companies in the 4- and 5-star hotel industry.
Online Birds
Apr 26, 2023
read in 4 minutes
The use of AI systems to address staffing shortages in the hospitality industry
For some time now, the hospitality industry has not been the only one struggling to fill open positions. The decline in the labor force will continue in the coming years due to demographic changes and will have an impact on our working world. The following article focuses on how to address the staffing shortage in the hospitality industry. Experts were interviewed and considerations were made as to what extent the use of AI systems may be useful and necessary. The core findings are addressed below.
Franca Landerer
Apr 13, 2023
read in 4 minutes
Artificial intelligence in the hotel industry: opportunity or danger?
The hotel industry has changed significantly in recent years, particularly as a result of the Covid pandemic. The hotel industry is becoming increasingly dependent on technology and digitalization, especially due to the migration of skilled personnel. Artificial intelligence (AI) as such has been around since the 1950s, but only in recent years has it advanced to the point where it can be used in the business world. AI essentially means that computers or machines perform activities that previously required cognitive functions.
Sina Niedermaier
Mar 30, 2023
read in 2 minutes
Personalized guest communications. Where are hotel groups going wrong?
Personalization sells: fact. And it sells particularly well in the hospitality sector. According to McKinsey & Company, brands that use individualized marketing tactics such as personalized emails can generally expect a 40% increase in revenues1. But when you look at the hotel industry specifically, the figure is even higher at 76 %².
dailypoint
Jan 20, 2023
read in 7 minutes
Total Revenue Management
It has been on everyone's lips for years: “Total Revenue Management” (TRM). But what exactly does it mean, what are the most important key figures, and how to start?
Sina Niedermaier
Jan 10, 2023
read in 3 minutes
Tips for Competitor Analysis
When was the last time you conducted a proper competitor analysis? And what exactly is a competitor analysis and why would you need one for your property?
Sina Niedermaier
Dec 5, 2022
read in 3 minutes
Price increases in the hotel industry - Calculation and communication
The bad news never stops Inflation, staff shortages, rising energy prices there is no end to the challenging times in the hotel industry.
Sina Niedermaier
Nov 29, 2022
read in 7 minutes
Increasing revenue regardless of price increases
Never more needed than at the moment: increases in revenue to at least cover inflation and the rising food, energy and personnel costs that go along with it. But what strategies are available to hotels besides raising prices? We have summarized some examples:
Sina Niedermaier
Oct 13, 2022
read in 5 minutes
Forecasting in volatile times
Ash cloud, more and more supply through more and more hotels with constant demand, Covid crisis, Ukraine war, energy crisis, staff shortages - the last few years have been turbulent, the coming years will remain turbulent. But how can you create reliable forecasts in these times?
Sina Niedermaier
Aug 1, 2022
read in 2 minutes
Customer Centric Pricing in the Hotel Industry - The End of Market Segments?
Who doesn't know them - market segments in the hotel industry. But are they still up to date? Or perhaps they are too imprecise? But what are the alternatives? In this article, we try to give you an understanding of the concept of buyer personas.
Sina Niedermaier
Apr 4, 2022
read in 9 minutes
Tool v2 teaser
Our new tool will have complete redesign and will be rebuilt from the ground up
Daniel Schneider
Mar 17, 2022
read in 1 minute
8 Tips To Increase Direct Bookings
During the pandemic, hotels saw an increase in direct bookings. However, a large proportion of online bookings still come through online travel agencies. So how can direct bookings be increased?
Sina Niedermaier
Mar 16, 2022
read in 5 minutes
New year, new us
We've launched a new website, migrated our system to be more performant and have layed out the groundwork road map for version 2 of our Tool.
Daniel Schneider
Jan 31, 2022
read in 3 minutes
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